hilti: world of concrete

challenge:

For the World of Concrete '23 event, DREAMCRAFT was entrusted with the formidable task by Hilti: to create an experiential space that encapsulated the brand's core essence and ensured a lasting impression on every attendee.

Solution:

Drawing upon our expertise and creative vision, we designed an expansive 14,000 sqft experience. Leveraging 21 shipping containers, stacked impressively at 40ft high, we constructed an architectural marvel. Interwoven within this structure were hands-on product trials and live demos, offering visitors an immersive journey into the world of Hilti and its groundbreaking innovations.